In a recent announcement, IBM plans to invest USD$3 billion into its Internet of Things (IoT) unit over the next four years. This database is used to create a cloud-based open platform, allowing companies and manufacturers to build new connected devices. Senior Vice President of IBM, Bob Picciano, stated, “Our knowledge of the world grows with every connected sensor and device, but too often we are not acting on it, even when we know we can ensure a better result."
Picciano believes that essential data from tablets, smartphones, and other technical devices are lost within a millisecond of being generated. IBM, however, will serve as a solution to analyze this data and utilize it for innovation. For example, insurance companies can develop more accurate pricing and tailored styles based on cloud-based data extracted from connected cars. Companies such as AT&T, ARM, Semtech, and most recently, The Weather Company, have partnered with IBM to utilize this new resource.
Newest partner The Weather Company developed a well-known media tool commonly used by Apple, Google, Microsoft, airlines, insurers, retailers, and countless other companies to provide weather information. David Kenny, chief executive of The Weather Company, cleverly stated, “Google mapped the earth and we map the atmosphere.” IBM uses an artificial intelligence engine, known as Watson, to covert raw material obtained from weather satellites. Thus, IBM wisely partnered with The Weather Company to advance weather technology and data analysis. Previously, the Weather Company utilized Amazon Web Services for cloud computing but is shifting towards IBM for business data service. This joint venture can help provide real-time data for airlines, in turn reducing turbulence and increasing passenger comfort.
International Business Machines Corporation was founded in 1911. Now, it has expanded to more than 170 countries with and employs approximately 379,592 employees. Furthermore, IBM is one of the first among many large corporations to support energy efficient measures. On March 19th, IBM announced a commitment to reduce energy consumption by over thirty-five percent by 2020, which includes a reduction of annual electricity usage by twenty percent.
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